A video: “Snapchat: The Ghost That Haunts Zuckerberg”
00:00 Evan Spiegel and Reggie created Snapchat, a photo-sharing app that disappears, which became a multi-billion dollar idea. 02:38 Snapchat’s success was driven by its appeal to teenagers and its unique features. 05:13 Snapchat refused to sell to Facebook and faced competition from Facebook’s clone app Poke. 07:50 Snapchat’s success and potential led to Facebook’s … Read more