00:00 Evan Spiegel and Reggie created Snapchat, a photo-sharing app that disappears, which became a multi-billion dollar idea.
02:38 Snapchat’s success was driven by its appeal to teenagers and its unique features.
05:13 Snapchat refused to sell to Facebook and faced competition from Facebook’s clone app Poke.
07:50 Snapchat’s success and potential led to Facebook’s failed attempt to replicate it and a $3 billion acquisition offer.
10:24 Evan and Bobby turned down Mark Zuckerberg’s offer to buy Snapchat and focused on innovation.
13:01 Snapchat faced privacy concerns, controversies, and struggled with monetization.
15:32 Snapchat’s ad revenue grew due to its ability to reach younger demographics, while Facebook imitated its features.
18:12 Snapchat’s Spectacles could revolutionize augmented reality
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